China's Trusted 20+ Year Hearing Aid Manufacturer for Global OEM/ODM Solutions

Founded in 2003, Austar Hearing is a leading hearing aid manufacturer in China and has become a trusted OEM/ODM partner for hearing aid companies worldwide. With over 20 years of experience, we provide hearing aid distributors with advanced and reliable hearing solutions, and hold CE (EU MDR 2017/745), ISO13485:2016 certifications and FDA registration, ensuring that our hearing aids meet market access compliance requirements.

Pioneering Technology and Patented Innovation

As a proud member of the Merry Group, Austar is at the forefront of hearing technology. We were the first Chinese company to develop high-performance audio signal processing algorithms, backed by multiple invention patents. This proprietary technology is the foundation of our high-quality hearing aids, enabling us to provide cutting-edge solutions that help your brand stand out.

Comprehensive OEM & ODM Services for Global Partners

We specialize in providing comprehensive OEM and ODM services, empowering you to build your own brand with our proven technology and manufacturing expertise. Our streamlined process supports partners across the USA, Europe, Asia, and the Middle East, ensuring superior quality, competitive pricing, and timely delivery. Let us be the backbone of your brand's success.

Cadenza: A Brand Built for Your Market

Beyond our core OEM/ODM services, we've successfully launched our own OTC hearing aid brand, Cadenza. This real-world experience gives us a unique perspective on market demands, enabling us to help you develop the best over-the-counter hearing aids for seniors. Our commitment to superior quality and competitive pricing ensures our products, including the highly-reviewed Cadenza line, gain excellent traction with end-users and drive strong sales for our partners.

Request a Free Consultation

Say Goodbye to Hassle: FUGUE X All-in-One Smart Hearing Aids

Say Goodbye to Hassle: FUGUE X All-in-One Smart Hearing Aids

All in one: Rechargeable & Electronic Dryer

APP control + Remote Microphone

Find my Hearing Aid

AUSTAR HEARING knows that people with hearing loss want a hearing aid that can truly change your daily listening experience, and desire convenience, clarity and control. For this reason, we launched the FUGUE X hearing aid, which is not only a technological breakthrough, but also a tailor-made smart hearing solution designed to help people with hearing loss embrace the vibrant world of sound again.

Fugue X hearing aids

All-in-One: Revolutionary Integrated Design

The FUGUE X fundamentally redefines the concept of traditional hearing aids, seamlessly integrating multiple core functionalities:

Fugue X hearing aid Rechargeable and Electronic Dryer

Rechargeable & Electronic Dryer: Bid farewell to the constant hassle of changing batteries! FUGUE X features efficient rechargeable technology, offering long-lasting power on a single charge. What's even more impressive is our innovative built-in electronic dryer function, which automatically dries your hearing aids when not in use. This extends device lifespan and ensures stable performance. Say goodbye to tedious maintenance and enjoy daily convenience and peace of mind.

Seamless Connectivity, Immersive Sound Experience

In the world of FUGUE X, sound knows no bounds:

Wireless Streaming: Experience unprecedented freedom! FUGUE X supports wireless streaming to your smartphone, tablet, TV, and other devices. Whether you're taking calls, enjoying music, listening to podcasts, or watching TV shows, audio flows directly and clearly into your hearing aids, providing an immersive listening experience that makes communication and entertainment effortlessly simple.

Smart Noise Management, Restoring Authentic Sound

Even in complex and noisy environments, FUGUE X ensures you're in command:

Soundscape Noise Management System: Say goodbye to background noise distractions! FUGUE X is equipped with AUSTAR HEARING's exclusive Soundscape Noise Management System. It intelligently identifies and effectively suppresses background noise (like restaurant chatter or traffic sounds) while automatically enhancing speech clarity. This means you can effortlessly engage in conversations in any challenging environment, never missing out on important dialogues.

Frequency Transmission: Hear every subtle detail of sound. FUGUE X utilizes advanced Frequency Transmission technology to capture and process a wider range of audio frequencies, precisely restoring the rich details and natural textures of sound. This allows you to rediscover the melodies of music, the singing of birds, and every subtle, beautiful sound in life.

Ultimate Control, Complete Peace of Mind

FUGUE X empowers you with unparalleled control and a sense of security:

APP control + Remote Microphone: Your hearing, your way! With our intuitive APP control, you can easily adjust your hearing aids' volume, switch modes, and even personalize settings to adapt to different listening environments. Additionally, the accompanying Remote Microphone transmits distant sounds directly to your hearing aids, making lectures, meetings, or group conversations much easier, free from distance limitations.

Find My Hearing Aid: Never worry about losing your hearing aids again! If you misplace your device, FUGUE X's thoughtful "Find My Hearing Aid" function helps you quickly locate it, saving you the anxiety and hassle of searching, and providing invaluable peace of mind.

The FUGUE X Series hearing aids are your smart companion for embracing a life of clarity and connecting with the world effortlessly. Choose FUGUE X and experience the superior hearing technology that AUSTAR HEARING brings to you, making every sound crystal clear to you.

If you are interested in FUGUE X Series hearing aids, please contact us for a hearing aid brochure.

AUSTAR FUGUE W Hearing Aids: AI Smart Noise Reduction for Clear, Real Sound

AUSTAR FUGUE W Hearing Aids: AI Smart Noise Reduction for Clear, Real Sound

Efficient Computing Speed,Enjoy Audio Activity

Reshaping of Real Ears, Hear Freely

Al-Intelligent Listening,Comfortable and Accurate

Unlocking Superior Auditory Performance with AUSTAR FUGUE W

Fugue W Hearing Aids

Discover AUSTAR FUGUE W, the innovative hearing solution engineered for professional environments. Our FUGUE W series transforms the auditory experience, ensuring every sound is precise, clear, and perfectly adapted to the user and their surroundings.

The Core of Clarity: Unique FUGUE W Selling Points

At AUSTAR, we've distilled advanced technology into a seamless auditory experience. Here's how FUGUE W delivers unparalleled performance:

Efficient Computing Speed: Unlike traditional hearing aids, FUGUE W boasts rapid processing capabilities. This means instant sound delivery with minimal latency, ensuring natural conversations and immediate response to audio cues without frustrating delays. It's about real-time listening that keeps pace with dynamic professional settings.

Reshaping of Real Ears: Our revolutionary approach doesn't just amplify sound; it reconstructs and optimizes sound perception to mimic natural hearing. This unique feature adapts the audio output to the individual's ear anatomy and auditory processing, providing an exceptionally natural and comfortable listening experience. Users will feel like they're hearing freely, not through a device.

AI-Intelligent Listening: The FUGUE W learns and adapts. Our advanced AI algorithms continuously analyze the acoustic environment, automatically adjusting settings for optimal clarity and comfort. From quiet focused work to bustling collaborative spaces, this intelligent adaptation guarantees accurate and effortless listening, reducing cognitive load and enhancing focus.

Multi-Dimensional Noise Reduction, Infinite Clarity: Background noise can be a major disruptor in any professional setting. FUGUE W's sophisticated system doesn't just reduce noise; it intelligently isolates speech from distracting sounds across multiple dimensions. This results in unprecedented clarity, allowing users to concentrate on critical conversations and tasks without interference, leading to improved understanding and reduced listening fatigue.

The AUSTAR FUGUE W is more than just a hearing aid, it's an investment in enhancing daily business communication and improving quality of life. If you are in the hearing aid industry and are interested in FUGUE W Series hearing aids, please contact us for a product brochure.

OTC Digital Rechargeable ITE hearing aids (Cadenza F mini)

OTC Digital Rechargeable ITE hearing aids (Cadenza F mini)

16 Channels and Bands

12dB Noise Reduction

Comfortable and Multi-Channels Algorithm

OTC Digital Rechargeable ITE Hearing Aids - Cadenza F mini has the following features:

Comfortable and Multi-Channels Algorithm

High-end precise acoustic signal processing and wide dynamic range compression enable the sound of each channel to be independently calculated, improving the accurate compensation of hearing and maintaining the reality of sound.

High Precision Noise Reduction for Clearer Listening

Cadenza F mini hearing aid can intelligently recognize speech sound and environmental noise, improving the speech signal while suppressing noise. The noise reduction is up to 12dB, and the voice recognition is greatly enhanced, so as to ensure that users can hear clearly voices in noisy environments.

Multiple Feedback Cancellation

Multiple adaptive acoustic feedback can effectively suppress howling and improve wearing comfort.

Open fit style, Comfortable to Wear

Open domes match different ear canal sizes, reduce the occlusion effect, and the stuffy feeling of wearing, and make it more comfortable.

Lithium-ion Rechargeable Design , Convenient to Go

Cadenza F mini adopts a charging design, equipped with a fashionable and environmentally friendly magnetic attraction charging case, which is easy to carry. When the hearing aid is fully charged, it can be used with the charging box for an extra 3 times charge.

Meet the needs of users

OTC, ITE Open fit, Dual Rechargeable, Mini, Digital, Fitting-free, Comfortable, Easy to wear and operate.

Hearing aids prices

You get what you pay for. Hearing aid price cost is related to your MOQ, usually large quantity and good price. You are now doing business directly with AUSTAR hearing aid manufacturer. No middlemen to earn spreads, meaning you'll get market-competitive prices to maximize your profits.

Advantages of rechargeable hearing aids

  • Rechargeable hearing aids to solve the problem of frequent battery replacement. Comes with a portable hearing aid charger.
  • Wireless charging hearing aids: Use the hearing aid box to charge hearing aids wirelessly during the day.
  • USB charging hearing aids: Put a pair of hearing aids in the charging case and use USB charging when you sleep at night.

Hearing aid chargers are used to charge your hearing aids when the hearing aid machine battery is depleted or not yet fully depleted, usually when you go to bed at night to charge your hearing aids for a full day of use. Continuous charging will not drain the battery or shorten battery life.

Bluetooth function:

Not supported. Cadenza F mini rechargeable ITE hearing aid without Bluetooth function.

Target Audience:

Who buys our hearing aids?

  • 1. Hearing impaired. Such as the seniors with mild to severe hearing loss, etc.
  • 2. Hearing clinics, hospitals and online distributors.

Choose a hearing aid instead of PSAPs, hearing aid is a sound-amplifying device intended to compensate for impaired hearing.

If you are interested in Cadenza F mini Over-the-counter (OTC) rechargeable ITE hearing aid, please contact us for the latest product brochures and quotes.

Affordable high-end Bluetooth BTE hearing aids

Affordable high-end Bluetooth BTE hearing aids

Mini size, High power, Affordable

48 channels, IP68 waterproof

Bluetooth direct connection, APP control

Fugue H is a new high-end Bluetooth BTE (behind-the-ear) hearing aid launched by AUSTAR Hearing, which is suitable for the various needs of hearing-impaired seniors. The Fugue H series is a high-quality Bluetooth BTE hearing aid with 48 independent signal processing channels. It is sold directly from the manufacturer and is the best choice for dealers looking for affordable hearing aids.

Create an excellent hearing experience: high-end Bluetooth BTE hearing aids, professional hearing solutions for the elderly with hearing loss

Fugue H series hearing aids adopt a high-precision 4+1 multi-core architecture open wireless processing platform, 24-bit high resolution, and 48 independent signal processing channels. Breaking through technical limitations, it achieves wide-band signal processing for hearing aids, with a frequency response range of up to 12kHz; the signal processing speed is twice that of the previous generation product; it effectively improves the listening sound quality and brings a new listening experience, making every conversation as real as face-to-face.

austar-bluetooth-bte-hearing-aids

Fugue H series hearing aids integrate Bluetooth wireless connection technology, which can easily realize seamless connection with mobile phones, TVs, computers and other devices. Whether they are answering calls, listening to music, or watching movies and TV programs, they can bring users an unprecedented convenient experience. At the same time, hearing-impaired elderly people can control it on the mobile APP according to their own needs to achieve personalized sound adjustment and solve the problem of inconvenient operation for the elderly.

multi-color-customizable-austar-bte-hearing-aids

In order to improve the comfort and wearing experience of elderly users, we have carefully polished the design and materials of the Fugue H series hearing aid products. The lightweight body design and medical-grade soft ear domes ensure no discomfort when worn for long periods of time. Moreover, with IP68 level waterproof and dustproof performance, the hearing aid can ensure long-lasting and stable working status whether it is daily activities or outdoor sports.

austar-fugue-h-bluetooth-bte-hearing-aids

AUSTAR is the world's leading manufacturer of hearing aids, committed to providing the highest quality, humanized hearing solutions. The Fugue H Bluetooth BTE hearing aid can not only help the hearing-impaired elderly improve their hearing conditions, but also greatly improve the quality of life of the elderly, allowing the elderly to re-embrace the colorful world of sound.

austar-high-end-silver-mini-bte-hearing-aid

AUSTAR Hearing offers you the best hearing aids under $2000. If you are looking for the best hearing aids under $300 or $200, then the popular OTC hearing aids are perfect for you, direct-to-consumer hearing aids, they are a favorite among online hearing aid companies, and the hearing aid price depends on your minimum order quantity.

austar-high-end-bte-hearing-aid

For wholesale high-end Bluetooth BTE hearing aids, choose AUSTAR Hearing, one of the top hearing aid manufacturers, for quality and affordability. Hearing aid OEM is available.

austar-best-bte-hearing-aids

Offline dealers such as hearing clinics and hospital pharmacies are the main customers of our product. If you are looking for a reliable hearing aid supplier please contact AUSTAR to request a brochure, affordable high-end Bluetooth BTE hearing aids will increase your profits.

Affordable BTE open fit digital rechargeable hearing aids

Affordable BTE open fit digital rechargeable hearing aids

100 hours super long endurance

11 channels & crystal clear sound

Auto feedback cancellation & intelligent noise reduction

Cadenza H51 is a affordable behind-the-ear (BTE) digital rechargeable open-fit hearing aid. It adopts an open-ear design and has a high-end core algorithm. It delicately processes every sound in the ear, making listening more natural and clear. It has a fashionable appearance and friendly design, more light and comfortable to use. Equipped with a super long battery life charging box, it can supply the hearing aid to work continuously for 100 hours, enjoying the comfortable listening.

Affordable bte open fit digital rechargeable hearing aids

Newest High-End Core Algorithm

Multi-channels acoustic signal processing and wide dynamic range compression enable the sound of each channel to be independently calculated, improving the compensation of hearing degree to realize accurate and comfortable listening.

Cadenza H51 rechargeable hearing aids can intelligently recognize speech sound and environmental noise, improving the speech signal while suppressing noise. The noise reduction is up to 12dB, and the voice recognition is greatly enhanced, so as to ensure that users can hear clearly voices in noisy environments.

The Cadenza h51 rechargeable hearing aid has an ultra-low signal delay within 5 milliseconds can reduce the distortion and transmission loss of sound, and make the sound more natural and authentic.

The Cadenza H51 rechargeable hearing aid supports to listening in different scenarios with 3 programs, accurately match listening needs, and listen to what I hear.

Charging Design

In addition to the charging design, the Cadenza H51 hearing aid is also equipped with a stylish and environmentally friendly magnetic charging case, which is easy to carry. After the hearing aid is fully charged, it can be used with the charging box, and the long battery life is 100 hours.

Multi-functional Volume Control, Listening Without Efforts

You can adjust the volume and program with one key. It is easy to understand and operate.

Intelligent and Auto Feedback Cancellation

The Cadenza H51 hearing aid has multiple adaptive acoustic feedback can effectively suppress howling and improve wearing comfort.

Tiny but Powerful

The Cadenza H51 hearing aid is tiny and exquisite in appearance, easy to carry, the core is "powerful", the maximum fitting range is over 70dB.

Color options:

Beige, Black and Silver.

OEM/ODM Hearing Aids Available

AUSTAR is the best hearing aid manufacturer in China, we can provide both OEM and ODM hearing aid service, which means size, quantity, design, packing solution, etc will depend on your requestsand your logo will be customized on our products. If you are looking for a reliable hearing aid supplier, please contact us.

Why Choose AUSTAR?

Good Quality Good Quality

AUSTAR has developed a chip algorithm with independent intellectual property rights, and has the core technology of hearing aid R&D, in order to manufacture the best quality hearing aid to meet the needs of the market.

New Products Developing New Products Developing

Our 6 specialized R&D teams includig 50+ engineers has 20+ years experience can help our customers are always competitive in the market. In 2019, new factory in Haicang aiming on building the largest hearing aid R&D production base in China.

OEM / ODM Service OEM / ODM Service

We can provide both OEM and ODM service, which means size, quantity, design, packing solution, etc will depend on your requestsand your logo will be customized on our products. OEM hearing aid manufacturers.

Specialized Shipping Services Specialized Shipping Services

AUSTAR has rich oversea business knowledges and experience for exporting, door to door service to make customers buy from AUSTAR like purchasing from domestically.

Succeed with Big Customers Succeed with Big Customers

Over 5000 m2 of manufacturing space and 500 industry experienced staff can supply big volume orders. We always help customers to grow business together and achieves long term cooperations with big overseas companies.

Satisfying after-sale service Satisfying after-sale service

AUSTAR seldom has quality complaint comes back because of superior quality supplied, if happens our professional technology team can help to fix the issue very quickly and provide the suitable solution online.

NEWS

otc-hearing-aid-market-2026

OTC Hearing Aid Market 2026: Why AUSTAR's 32-Channel A6 Defines Distributor Success

As the global OTC Hearing Aid market transitions into 2026, the industry is facing a massive "shakeout." Professional distributors are increasingly moving away from low-cost gadgets toward high-performance digital alternatives that offer clinical-grade reliability.

AUSTAR HEARING, a trusted hearing aid manufacturer since 2003, is leading this shift with the official release of the A6 Series hearing aids. Designed specifically for the European and U.S. OEM/ODM markets, the A6 solves the primary pain point for retailers: balancing market-access compliance with high-end sound quality.

A6 Series OTC Hearing Aid

Technical Superiority: Why 32-Channel Tech is the New Standard

In the competitive landscape of 2026, the 32-channel A6 OTC hearing aid differentiates itself by offering professional-grade specifications within an accessible OTC framework.

B2B Priority AUSTAR A6 Specification Strategic Advantage for Partners
User Retention 32-Channel Digital Signal Processing (DSP) Delivers superior clarity in noisy holiday settings, reducing post-purchase returns.
Power Reliability 100-Hour Mixed-Use Battery Life Solves the consumer complaint: battery anxiety during long holiday trips.
Discretion Invisible (CIC) Compact Design Attracts the largest demographic: active adults seeking an "invisible" profile.
Ease of Use One-Touch Scenario Switching Simplifies the user experience for the "General, Indoor, Outdoor, and Phone" modes.

Global Compliance: Your "Passcard" to Europe and the U.S.

For global B2B clients, market entry depends on more than just technology. AUSTAR HEARING ensures your business is protected as a MDR-certified hearing aid manufacturer with full regulatory backing:

  • CE (EU MDR 2017/745): Fully compliant with the latest European Medical Device Regulations.
  • ISO 13485:2016: Expert-level quality management for medical device manufacturing.
  • FDA Registration: Meeting the rigorous safety and effectiveness standards for the U.S. market.

Partnering for 2026: The OEM/ODM Advantage

2026 OTC Hearing Aid

With 20+ years of experience as a Reliable Hearing Aid Supplier, AUSTAR offers flexible OEM/ODM solutions that include private labeling, custom packaging, and scalable manufacturing support.

As the "New Year, New Hearing" resolution season approaches in Q1 2026, retailers offering rechargeable OTC hearing aids that are MDR-certified and invisible will lead the market. AUSTAR is ready to be your strategic ally in this growth.

Industry News2025-12-23

hearing-aid-communication-guide-4-rules-environment-tips-for-family

4 Essential Communication Rules for Family Members of Hearing Aid Users

How can family members effectively communicate with a hearing-impaired person after they start wearing hearing aids?

Hearing aids are an important tool to help people with hearing loss improve communication, but many family members mistakenly believe that hearing aids can restore 100% of hearing. In fact, while hearing aids can partially restore hearing, the brain needs 3-6 months to rebuild its sound processing abilities; this process depends on neuroplasticity. Furthermore, in noisy environments, the speech recognition rate of a hearing-impaired person may still decrease by 30-50%. Therefore, family members need to adopt certain strategies when communicating with a hearing-impaired person to ensure effective communication.

Hearing Aid Communication Guide: 4 Rules & Environment Tips for Family

I. Three Communication Principles

1. Spatial Positioning

Ensure sufficient lighting: When communicating with a hearing-impaired person, ensure the room is well-lit and avoid shadows obscuring the face so that the hearing-impaired person can clearly see the speaker's mouth movements.

Face-to-face communication: Avoid speaking with your back turned; face the hearing-impaired person directly, keep your eyes level, do not cover their mouth, and ensure that the hearing-impaired person can make maximum use of lip reading and body language.

2. Speaking Style

Speak clearly and naturally: Speak clearly and naturally. Speaking too slowly will disrupt word flow, while speaking too quickly will cause high-frequency consonants to be lost. Therefore, maintain a moderate speaking speed. Also, avoid shouting or exaggerated pronunciation to prevent distorting mouth movements and affecting lip reading.

  • Attract Attention: Before starting to speak, attract the hearing-impaired person's attention by calling their name, waving, or gently patting their arm to ensure they are focused on the conversation.
  • Avoid Simultaneous Speaking: When communicating with a hearing-impaired person, avoid multiple people speaking at the same time. Let only one person speak at a time so that the hearing-impaired person can better concentrate.

3. Information Confirmation

During the conversation, if encountering complex topics, repeat key information multiple times to ensure the hearing-impaired person hears and understands. The hearing-impaired person can also repeat the conversation themselves to further confirm the content.

II. Environmental Optimization

According to the World Health Organization (WHO) acoustic guidelines, for every 10 dB increase in background noise, the speech recognition rate of hearing-impaired individuals decreases by 20%. This means that even with hearing aids, speech recognition accuracy for hearing-impaired individuals may still decrease by 30-50% in noisy environments. Therefore, family members should communicate with hearing-impaired individuals in quiet environments, avoiding noise interference from nearby appliances.

III. Using Assistive Devices

  • Using Gestures and Facial Expressions: When speaking, use gestures and facial expressions appropriately to aid expression and help the hearing-impaired individual better understand the meaning. Especially in noisy environments, if the hearing-impaired user frequently furrows their brow or unconsciously utters questioning words during conversation, nonverbal methods should be used more frequently.
  • Providing Written Information: For important information, written text or visual images can be provided. However, it should be noted that not all hearing-impaired individuals benefit from written information, and this approach is not suitable for all situations.
  • Using Assistive Devices: If available assistive hearing devices, such as microphones, should be used whenever possible, such as during lectures or meetings.

IV. Monitoring the Hearing-Impaired Individual's Feedback

  • Confirming Understanding: During communication, regularly confirm whether the hearing-impaired individual understands the information being conveyed. If the other person doesn't understand, try rephrasing it in a different way instead of simply repeating it.
  • Listen patiently: Give the hearing-impaired person enough time to respond. Don't interrupt or finish their sentences for them to avoid increasing their stress. Be patient and avoid showing impatience or frustration, as these negative emotions can affect the hearing-impaired person's mindset.

By using these communication tips, family members can communicate more effectively with hearing-impaired individuals wearing hearing aids, reducing misunderstandings and unnecessary stress during communication, and helping them better integrate into family and social life.

Hearing Aid Knowledge2025-11-28

EUHA 2025: AUSTAR HEARING Unveils AI Breakthroughs for Brain-Hearing Optimization

EUHA 2025: AUSTAR HEARING Unveils AI Breakthroughs for Brain-Hearing Optimization

Nuremberg, Germany – October 22, 2025 – AUSTAR HEARING showcased its latest advancements at the 69th EUHA Congress, focusing on the evolution of hearing technology under the theme, "Comfortable Intelligent Listening." The exhibition served to demonstrate the company's progress in integrating advanced AI with acoustic engineering for global audiology markets.

austar-hearing-at-euha-2025-b2b-buyer-meetings

1. Strategic Shift: From Acoustic Amplification to Brain-Hearing Synergy

AUSTAR HEARING's research and development initiatives are currently focused on transitioning the listening experience from basic sound processing to a higher-level cognitive function: "Brain-Hearing Synergy."

austar-hearing-at-euha-2025-b2b-buyer-meetings-1

A company spokesperson highlighted the core focus: "Our current research prioritizes how the brain processes and interprets sound with minimal effort. By developing a proprietary speech system that analyzes and adapts to specific speech characteristics and complex sound environments, AUSTAR HEARING is establishing a framework that moves beyond conventional acoustic amplification. This new paradigm aims for effortless comprehension."

austar-hearing-at-euha-2025-b2b-buyer-meetings-2

2. Integration of AI Technology in Hearing Solutions

The EUHA presentation emphasized AUSTAR HEARING's practical application of Artificial Intelligence across its product portfolio, notably the FUGUE X series.

Feature Technology Application User Benefit
Environmental Adaptation AI Panoramic Perception system monitors and analyzes diverse acoustic environments (e.g., transit noise, social settings) in real-time. Provides continuous, instantaneous adjustment of hearing aid settings based on the listening context.
Sound Clarity Deep integration of specialized AI algorithms with acoustic processing, including AI Noise Reduction and AI Feedback Cancellation. Enhances sound signal pre-processing, resulting in improved speech intelligibility and enhanced listening comfort.
Connectivity Implementation of stable, precise Wireless Bluetooth Technology. Facilitates seamless audio streaming and communication integration with modern 5G-enabled devices.

3. Optimized Power and Design for Practical Use

Addressing user convenience, AUSTAR HEARING presented multiple products featuring integrated power management solutions.

Rechargeable Technology: The programmable FUGUE X and OTC A6 series incorporate advanced rechargeable systems.

austar-hearing-at-euha-2025-b2b-buyer-meetings-3

Operational Efficiency: This design combines charging, device maintenance, and storage functions, eliminating the need for frequent battery replacement.

Adoption Rate: The focus on practical convenience is designed to increase overall user adoption and daily use rates of the hearing aids.

4. Global Industry Engagement and Future Direction

AUSTAR HEARING’s exhibit saw substantial engagement from international audiologists, distributors, and industry professionals. Feedback consistently recognized the technical depth, particularly the practical implementation of AI technology, within the company's product line.

austar-hearing-at-euha-2025-b2b-buyer-visit

A German audiology professional noted the observable results of AUSTAR HEARING's technical strategy. These strategic dialogues with industry partners across multiple continents are documented and will inform AUSTAR HEARING's future technical roadmaps.

austar-hearing-at-euha-2025

austar-hearing-at-euha-2025-b2b-buyer

AUSTAR HEARING remains committed to developing technology that connects individuals to the world through enhanced sound processing capabilities.

FDA/CE/ISO Certified China Hearing Aid OEM/ODM Partner (20+ Yrs)

20+ Years of Expertise in Hearing Aid OEM/ODM. AUSTAR HEARING is a leading Chinese manufacturer dedicated to B2B partnerships. We offer a comprehensive, reliable supply chain and customized solutions for global distributors seeking proven quality and consistency.

EUHA Exhibition2025-10-28

hearing-aid-industry-sales-outlook-analysis-in-2025

Hearing Aid Industry Sales Outlook Analysis in 2025

What is the current sales outlook for hearing aids in the hearing industry? The global hearing aid industry is currently experiencing rapid growth, with the market size continuing to expand, driven primarily by technological innovation and business model transformation. The following is an analysis of the hearing aid industry's sales outlook:

Hearing Aid Industry Sales Outlook Analysis in 2025

1. Market Size and Growth Trends:

Global Market: The global hearing aid market size was approximately US$8.719 billion in 2024 and is projected to grow to US$13.38 billion by 2031, with a compound annual growth rate (CAGR) of 6.4%. The market size is projected to reach US$11.73 billion in 2025, with a CAGR of 6.6% from 2020 to 2025.

Chinese Market: The Chinese hearing aid market size was approximately RMB 15.8 billion in 2024 and is expected to exceed RMB 18.6 billion in 2025, with a CAGR of 12.3% from 2020 to 2025, significantly exceeding the global growth rate. By 2030, the proportion of mid-to-high-end products (RMB 3,000-8,000) is expected to increase to 45%.

2. Main driving factors

(1) Aging population

The global population aged 60 and above exceeds 1.4 billion (2023), and is expected to reach 1.5 billion in 2024. There are approximately 33.6 million people aged 65 and above in China with hearing impairments, and the penetration rate of hearing aids is only 5% (vs. 30%-40% in Europe and the United States), indicating huge market potential.

(2) Technological innovation

AI technology: The accuracy of environmental recognition exceeds 95%, and it can automatically adjust to 12 scenarios (such as meetings and transportation).

Intelligent: Bluetooth connection, remote fitting, and health monitoring (such as heart rate warning) have become standard features.

Green technology: Rechargeable batteries account for 78%, and solar charging can last up to 15 days.

(3) Policy support

The US FDA will open the OTC hearing aid market in 2022, lowering the purchase threshold.

China's "14th Five-Year Plan for Healthy Aging" promotes the development of a hearing health service system.

3. Regional Market Characteristics

North America: 30% of the global market share, with comprehensive medical insurance coverage (e.g., Medicare reimbursement), and BTE hearing aids accounting for 72%.

Europe: 34% of the market share, with government subsidies driving the adoption of high-end products.

Asia-Pacific: 12.8% growth (the highest globally), with China and India as core growth engines. China's first-tier cities have an 8%-10% penetration rate, with invisible hearing aids (CIC) accounting for 35%.

4. Competitive Landscape

High-end market monopoly: Five major international brands hold a 70% market share, with an average price exceeding RMB 12,000.

Accelerating domestic substitution: Local hearing aid companies (such as Jinghao Medical and NewSound Technology) are seizing the mid- and low-end market with digital hearing aids priced in the low- to mid-range, and expanding into Southeast Asia and the Middle East.

5. Future Trends

Online-to-offline integration: E-commerce accounts for 35%, with the O2O model (online consultation & offline fitting) becoming mainstream. Personalized Services: AI fitting and remote adjustment account for 25% of hearing aids, enhancing the user experience.

Cross-border Ecosystem: Hearing aids are integrated with smart bracelets and fall monitoring devices to create a closed-loop health management system.

Summary:

The Chinese hearing aid industry has promising prospects, but challenges remain, such as reliance on imported high-end chips and homogeneous competition. Companies need to focus on technological innovation (such as AI and wearable integration) and expanding into lower-tier markets (rural areas and low- and middle-income groups) to seize growth opportunities.

Industry News2025-09-17

8-myths-about-deafness-reduce-prejudice

8 Myths About Deafness

What are some common misconceptions about deafness? There are some widely held but false beliefs about deafness. These misconceptions can affect how people with deafness perceive themselves, interact socially, and seek treatment. Here are eight common misconceptions about deafness:

8-myths-about-deafness

1. Believing that deafness means being completely deaf:

Deafness varies in severity and type, ranging from mild hearing loss to complete deafness. Many people may only have partial hearing loss and still be able to perceive some sounds.

2. Believing that deafness is exclusive to the elderly:

Deafness is not limited to the elderly; young people and children can also develop deafness due to genetics, illness, accidents, or medication side effects.

3. Believing that sign language is the only way for deaf people to communicate:

While sign language is a common means of communication for deaf people, not all deaf people use it. Many communicate through lip reading, written language, electronic hearing aids, or other assistive technologies.

4. The belief that deafness cannot be cured or improved:

hearing aids

Modern medicine and technology offer a variety of treatments for deafness, including hearing aids, cochlear implants, medication, and hearing training. Early intervention and treatment can often significantly improve hearing.

5. The belief that deaf people are unable to integrate into society or work:

Deaf people are fully capable of integrating into society and participating in various occupations. Many occupations do not strictly require hearing, and the widespread availability of assistive technology and barrier-free environments has made it easier for deaf people to function in the workplace.

6. The belief that deaf people cannot enjoy music and art:

While deaf people cannot directly perceive the melody and rhythm of music like hearing people, they can still appreciate music and art through vibrations, rhythms, and visual elements. Furthermore, some deaf people have developed unique musical and artistic expressions.

7. The belief that deaf people are intellectually retarded:

There is no necessary correlation between deafness and intelligence. Deaf people may face challenges with language learning and social interaction due to their hearing impairment, but this does not necessarily mean they are intellectually retarded. Many deaf people have achieved outstanding achievements in academia, the arts, and science.

8. Believing deafness is unpreventable:

In reality, many cases of deafness can be avoided through preventive measures. For example, avoiding prolonged exposure to noise, promptly treating ear infections, using medications prudently, and obtaining genetic testing to identify genetic risks.

In summary, misconceptions about deafness often stem from a lack of understanding of its complexities and biases. By raising public awareness and understanding of deafness, we can create a more inclusive and supportive social environment for people with deafness.

AUSTAR HEARING is a reliable hearing aid manufacturer in China with CE 1639, ISO13485 and FDA certifications, providing one-stop hearing aid solutions for hearing aid OEM/ODM and distributors.

Hearing Knowledge2025-08-25

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